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Why most fitness plans fall apart (and what we’ll do differently)

Welcome to the kick off of the 2026 Nerd Fitness Challenge! If you’re starting the year excited and a little wary because you’ve been her...

Friday, January 2, 2026

Why most fitness plans fall apart (and what we’ll do differently)


Welcome to the kick off of the 2026 Nerd Fitness Challenge!

If you’re starting the year excited and a little wary because you’ve been here before, you’re exactly who this Challenge is for.

In this first short video, I’m going to ask you to start from a place you might not expect.

We’re not starting with goals or motivation.

Instead, we’re looking ahead at what usually gets in the way

Key ideas from the video:

  • The challenges that knock you off track are often predictable
  • We name those pitfalls early, we can plan around them
  • This is how we stop repeating the same cycle every January
  • It’s rarely an issue of “motivation” or “not caring enough” – fitness plans fail when they don’t account for real life challenges

Common examples of pitfalls include:

  • An unpredictable work schedule
  • Kids (or you) getting sick
  • Feeling guilty taking time for yourself
  • Trying to change everything at once and burning out
  • Frustrated by lack of progress
  • Injuries

Your action step today:

Download the worksheet and fill out Section 1: Pitfalls.

Write down 2-3 things that have knocked you off track in the past – or that make you nervous about starting again.

Don’t overthink it. Simple is better.

You’re not trying to “fix” anything – just notice the patterns.

-Matt

P.S. Want a coach to walk you through this exact process? See who would be a good fit for you.

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Tuesday, December 30, 2025

The “Stop Starting Over Workout” [FREE DOWNLOAD]


One of the most common things I hear from people is this:

“I’m tired of starting over with fitness.”

They feel like they’re stuck in a loop:

  1. Get motivated to make a change
  2. Go all-in with a new plan
  3. Life throws a curveball
  4. Fall off track and feel like they “failed”
  5. Eventually muster up the energy to try again

A GIF of a dog in a hat sitting in a room on fire.

This cycle is exhausting. And while many people blame it on “laziness” or “discipline”, I haven’t found that to be true.

It’s usually about a lack of clarity and support.

So I built something to help break that loop.

I lovingly named it The “Stop Starting Over” Workout (I know, super creative. 😂)

It’s a short, full-body routine you can do 2-4 times per week, with built-in options for:

  • Days when you have plenty of time and energy
  • Days when things feel fine
  • Days when everything is on fire

Same workout.

Different dials you can turn up or down.

You can grab the workout here:

Your mission (should you choose to accept it):

Try the workout sometime this week. 💪

Then, email back and tell me how it went. I read every response.

-Matt

The post The “Stop Starting Over Workout” [FREE DOWNLOAD] first appeared on Nerd Fitness.



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Tuesday, December 16, 2025

“I feel like I’m failing at something that should be easy.”


I want to tell you about something a client said to me recently, because I think a lot of people quietly feel this way:

“I’ve struggled to lose weight my entire adult life. I feel like I’m failing at something that should be easy.”

If you’ve struggled to get in shape before, you might know that same feeling.

It can sneak in and make the whole thing feel personal.

Like you’re the problem. Like “if I just had more willpower”, things would be better.

But here’s the thing:

You’re not failing at something that should be easy.

You’re striving to do something that’s hard for basically everyone.

And that distinction makes a world of difference.

The Mismatch

When you zoom out and look at the actual evidence, getting in shape is not simple.

Not losing weight.

Not building muscle.

Not sticking to habits.

Why? Because we’re doing all of it inside a system that stacks the deck:

And that’s just our external environment.

When we look under the hood, each person has different levels of food noise, enjoyment from exercise, injury history, etc.

We aren’t all playing on a level playing field – and that playing field was already challenging to begin with!

I’m not saying any of this to make you feel hopeless.

Quite the contrary:

It’s only by acknowledging the very real constraints that we can make a plan for how to get unstuck.

Here’s a simple 2-step approach you can use to do just that.

Step 1: Collect Evidence

An important part of rewriting the narrative is collecting evidence to the contrary.

That you are the type of person who shows up.

Take a few moments each day to highlight whenever you take an action that’s aligned with your goals.

✅ When you do a short workout instead of no workout on a crazy day

✅ When you build a balanced plate at dinner time

✅ When you add a few more reps to your workout

Jot it down in a notebook. Text a friend. Drop a marble in your jar of awesome.

This is one of the most critical aspects of our coaching program.

People need to see signs of progress. They need reinforcement that what they are doing is working.

That starts by highlighting the actions you take that move you towards your goals.

From there, we can narrow in on the target.

Step 2: Shrink the Target

When you’re feeling stuck and like nothing is working, it’s natural to want to try to change all the things, all at once!

I encourage you to resist that urge.

Instead, get more laser-focused.

In my 15 years of coaching, the most progress comes from reducing the number of things someone has to worry about. Not adding more to their to-do list.

Because focus creates consistency.

If you know what the number one goal for the day is, you’re way more likely to tackle it than if you have a laundry list of 10 things that all feel important, all the time.

If they are all the most important, then none of them are important.

Narrowing your focus not only improves consistency and reduces overwhelm, it helps you learn what actually moves the needle for you.

You don’t have to guess if something is working or not – you’ve consistently done it and you can see the results for yourself!

So here’s the thought I want you to practice:

Instead of:

“I’m failing at something that should be easy.”

Try:

“I’m striving to do something that’s hard for almost everyone – and I’m still showing up.”

That reframe isn’t fluffy.

It’s practical.

It pulls you out of shame and into problem-solving. It lets you notice the progress you are making. And it clears space to decide what your next step actually is.

And that’s the whole game:

Show up.

Collect evidence.

Narrow the focus.

Repeat.

You do that long enough, and the identity you’re building becomes the thing that carries you forward.

If you want help figuring out your “one thing” for this week, reply to this email. I’m here.

-Matt

The post “I feel like I’m failing at something that should be easy.” first appeared on Nerd Fitness.



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Friday, December 5, 2025

9 simple strategies for holiday eating (without all the stress)


It’s Thanksgiving week here in the States, so I want to talk about something that trips people up every single year:

How do you navigate a holiday week without feeling stressed, restricted, or like you “messed up” your progress?

First thing’s first:

There is no one “right” answer that works for everyone, all the time, forever.

Instead, our goal is to practice making proactive choices that feel good to YOU.

Let’s break it down.

Option 1: “I want to stay on my current plan.”

Some people are on a roll going into a holiday week. They’ve found momentum. They feel great. And sticking to the plan – even if it will be more challenging – feels worth it.

This often looks like:

  • Making deliberate choices around alcohol, desserts, portion sizes, etc.
  • Planning ahead so you have options available that fit your plan. (like bringing extra veggies or sparkling water to drink)
  • Being ready to set boundaries with loved ones

And if that’s you: great!

You don’t have to apologize for wanting to keep a good thing going.

Option 2: “I’m taking this week off from thinking about food and workouts.”

For others, taking a break on a holiday week is a better decision.

They know that things are already going to be hectic, and the added stress of trying to adhere to their routine isn’t worth the tradeoff.

Sure, progress may slow for a few days, but it’s OK to not always optimize for “fitness”.

Instead, we put a plan in place so they can get right back into their routine after the holiday break. 😃

Option 3: “I want a flexible middle ground.”

In my experience, this is the sweet spot for most people.

Sticking to a few strategies that feel good without being overly restrictive helps you maintain momentum through the holiday week.

Here are some of the ones we’ve found to be most successful. Think of this like a “Choose your own adventure” menu.

Strategy: Protein and veggies first

As much as possible, focus on getting a serving of lean protein and a fruit or veggie on your plate with each meal (in addition to anything else you’d like to eat!) Eating protein and fiber will help you feel fuller and make sure you are prioritizing some awesome nutrient-dense foods.

Strategy: Increase your water intake

Keep a water bottle, sparkling water, or other low-calorie beverage on hand. If you are drinking alcohol, try to alternate with a glass of water. This can help you find a better balance throughout the night.

Strategy: Scout out options ahead of time

It’s easier to make a choice ahead of time than in the spur of the moment. Scan the menu (if you’re at a restaurant) for some buzz words, and see what you can find that still sounds delicious!

Strategy: Put it on a plate

When possible, put food on a plate first before eating it. Using smaller plates at a buffet can naturally help you regulate portion sizes while also registering how full you actually feel.

Strategy: To-go box

Ask for a to-go box right at the start of your meal (or bring a container if you’re visiting friends or family.) This takes pressure off of picking at the food more if you really don’t want it. You have it, and you can easily put some away from later to enjoy.

Strategy: Treat Yo’self

Striking a balance between treating yourself on a special occasion and going off the rails can be tricky. One way I like to think about treating myself is not only enjoying the food and the company, but also feeling good when I wake up the next day (physically.)

Strategy: Balance across the day

Consider having a lighter meal to balance out a dense meal. If you know you’ll be having a bigger-than-normal meal at some point in the day, try prioritizing protein, fruits, and veggies in your other meals.

Big meals tend to have rich foods with plenty of delicious carbs and fats, so you don’t have to worry about getting enough of those in and can still balance your day on the whole.

Strategy: Fork down between bites

Putting your fork down between bites gives you a moment to enjoy your food, not speed through a meal, and to be more aware of your appetite. Easy money!

Strategy: Snack pack

If traveling, consider packing some easy snacks to take with you. Fruit, packs of nuts, protein bars, and jerky all travel really well and are great in a pinch or to supplement your meals!

Not all of these strategies will fit your needs – and that’s kind of the point! They don’t need to.

If you can move from reactive decision-making to proactive, you’ll be able to enjoy your holiday however you choose to do so, without all the stress around if you’re “doing it right” – even if that means taking a break from optimizing for “fitness” entirely!

I do want to note that not all holiday stress comes from food.

The holidays can be an extremely charged or lonely time for many, so if that’s you, please know that I know how that feels, and I’m thinking of you. ❤

-Matt

P.S. If you want a downloadable “menu” of these options, here’s one we put together for our coaching clients and I’d love for you to have it.

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Tuesday, November 25, 2025

7 things you can stop worrying about


Fitness shouldn’t be one more thing to feel bad about.

So today, I want to take a few worries off of your plate.

Think of this as a permission slip to stop overthinking the stuff that doesn’t matter nearly as much as you’ve been told.

Stop worrying about missing a week of workouts.

Even if you miss a week of workouts multiple times each year, it has no discernible impact on your overall progress.

You may feel less “full” or “pumped” in the moment, but nothing structural is changing. And even if you’re off for longer than a week, regaining any lost strength or muscle happens relatively quickly.

Bottom line: if you miss a week for a vacation or because you’re taking care of a sick kiddo, don’t sweat it. And if you need help getting into a rhythm to start with, we’ve got you.

Stop worrying about eating that piece of cake.

There are no “bad” foods.

And it’s not just cake that’s getting a bad rap.

Unfortunately, fear-mongering around food is at an all-time high right now.

Just this week, I saw someone say not to eat too much spinach or it will bleed the iron out of your body. 🤦‍♂️

Not only are these messages wildly inaccurate and unhelpful – they make you feel like you did something wrong.

Nothing could be further from the truth!

Bottom line: you’re not “bad” for choosing to eat a food. And if you’re feeling confused by all the nutrition noise out there, check out our Guide to Healthy Eating.

Stop worrying about hitting the perfect set & rep range.

You can make amazing progress with both high volume (as high as 20+ sets per muscle) or low volume (as little as 3-4 sets per muscle).

Heck, even 1 set per week done to failure has shown strength improvements.

Same goes for reps.

You can build muscle on anything from 5-30 reps, as long as they are challenging!

Bottom line: if you’re not competing in a strength sport, a few challenging sets per week (at least 5 reps per set, close to failure) is all you’ll ever need. For most people, I’d stick in the 6-15 rep range. Not because it’s a magic number, but because it tends to be the easiest to execute!

Stop worrying about rest periods.

I LOVE that this was a question I got from a reader, because it highlights that they’re thinking about recovery, too.

There is so much conflicting information out there that we should be taking 2-3 min rest in between sets to gain muscle. But with supersets we’re doing the complete opposite. Thoughts?

Here’s the thing: they actually both work.

A June 2024 study comparing supersets versus traditional straight sets found similar amounts of muscle growth – but noted that supersets DO increase perceived exertion (i.e. it feels harder, likely because with less rest, you’re more out of breath and muscles feel more fatigued!)

Bottom line: do whatever fits your schedule and enjoyment of exercise. Supersets save time and add a cardio challenge. Longer rests help you feel fresher for your next set – which is great for strength. And both build muscle just fine.

Stop worrying about if you have the right workout tools.

If you’ve ever worried about if you should use a machine vs a dumbbell, a barbell vs a kettlebell, or just your own bodyweight, let me put your mind at ease.

They are all great.

You can use any of them to get awesome results.

Bottom line: The best tool is the one that you have access to, are comfortable with, and are excited to use. We can figure out the rest from there.

Stop worrying about “optimizing” your protein intake.

Protein is important.

But if you’re getting around 0.7-0.8g/lb of bodyweight, you’ve already eating enough to support strength, muscle, recovery, and satiety.

Heck, I have clients see huge improvements at even lower protein intakes (between 0.4-0.6g/lb of bodyweight).

What’s that look like in the real world?

For most people, it’s around 1-2 palm-sized servings of protein at each meal.

That’s it.

And sure, going to higher levels may have additional benefits in some unique cases. But these are the smaller optimizations around the edges, not the bulk of the impact.

Bottom line: 1 gram of protein per pound of bodyweight is an easy number to remember, but it doesn’t apply across everyone broadly. Do your best to get a solid source of protein in with each meal, and you’re in a great spot! 🙌

Stop worrying about “perfect” exercise technique.

The truth is, there is a wider variety of safe and effective exercise techniques than most would lead you to believe. We all have slightly different bodies and anthropometry (ratios of arm length, torso, leg, etc.) One person might feel more comfortable squatting with toes straight ahead and a narrow stance. Another with toes slightly turned out and a wider stance, etc.

None of these are wrong.

We run into trouble when we try to force people with different bodies to all move the exact same way. That’s not how it works.

The “best” technique is the one that fits the individual, feels good, and allows them to express their best effort in the target areas.

Bottom line: Technique doesn’t need to be perfect – it needs to be safe, repeatable, and effective. Everything that falls within that is great!

So what does matter?

This is the part that gets lost in the noise.

What moves the needle the most is incredibly boring and incredibly consistent:

  • Getting enough sleep (7-9 hours for most people)
  • Eating mostly balanced meals (with foods you enjoy)
  • Moving your body often (some low intensity, some higher intensity)
  • Doing strength work a couple times a week (near to failure)
  • Staying connected to people you care about
  • Having a strategy for when life gets messy

The hard part isn’t learning the “right” way.

It’s tuning out all the noise so you can stay focused on the stuff that actually works.

My hope is that at least one thing in here lets you take a little breath and go,

“Oh…thank goodness. I can stop worrying about that.”

If you want help making all this feel doable in a busy, real-life schedule, just hit reply. I’m always happy to help.

-Matt

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